KOBELCO's new "Ranch" gives dealers and customers hands-on experience with excavators and attachments
The $6.5 million facility in Hockey, Texas, provides networking, demos, training, and more
KOBELCO Construction Machinery USA's new facility, "The Ranch," located in Hockley, Texas, is a demo centre focused on contractors and dealers
This purpose-built facility brings together KOBELCO technology and hospitality to create a dynamic environment for learning, testing, and building relationships. Sitting on 15 acres of land, the $6.5 million facility includes a 10,000-square-foot training and entertainment area, expansive outdoor demonstration area, and a dedicated space for machine operation.
Details of The Ranch by KOBELCO
The Ranch is a dedicated place to introduce its excavators to contractors and heavy machinery dealers. The outdoor demonstration area provides a platform to showcase the power, precision, and versatility of KOBELCO excavators, attachments, and other equipment. Visitors to The Ranch can see how these machines perform in real-world scenarios, offering a hands-on understanding of their capabilities and reliability.
The inside serves as a hub for training sessions and opportunities to dive deeper into KOBELCO's product lineup. Guests can explore key features on the machinery and gain insider product knowledge. The experience is designed to leave participants not only informed but also inspired by the possibilities that these machines can offer to the market.
Networking at the ranch
The Ranch is a welcoming space for networking and friendship between professionals in the industry. Equipped with a full kitchen, barbecue grill, pool table, shuffleboard, and comfortable lounge areas, it's a place where guests can unwind, share stories, and strengthen connections over a meal or friendly competition. From equipment demonstrations to classic Texas barbecue, every moment is made to leave a lasting impression.
