Takeuchi fills new leadership roles
Henry Lawson and John Vranches have been promoted to new roles in the company
Takeuchi has promoted Henry Lawson and John Vranches to new leadership roles. Lawson has been named director of sales, while Vranches will be in a new role as divisional sales manager, effective immediately.
As director of sales, Lawson will take on all the dealer sales development and national account business and activity in North America. First and foremost, the position is accountable for achieving company market share objectives. This includes areas of dealer sales, such as budgeting, asset management and inventory audit responsibilities, in addition to directing and managing the national rental accounts for market penetration.
As divisional sales manager, Vranches will manage and direct both the regional business managers and regional product managers to develop and maintain support for the Takeuchi dealer network and the national account base in North America.
Additionally, this position works alongside the regional business managers to develop new dealers across North America, and provide proper support channels to Takeuchi's customer base.